What connects us with 050 50 78 Orange
The preconceptions that we associate with its phonetic colour tone bring us to the brink of a contradiction between emotion and function, between obtrusiveness and acceptance, and between the way things taste and how they look. Based on our experiences, we often develop diametrically opposed negative/positive associations with things like garish advertising, warning signs, waste collection, low cost products, pungent odours, harmful chemicals, corrosion, destruction, etc.
By contrast, we associate the warmth of Persian orange with positive attributes such as attentiveness, high visibility, security, activity, progressiveness, usefulness, gregariousness, optimism and creativity.
As a strikingly communicative colour, orange has huge potential to shock as well as to convey freshness and encourage activity.
We know that, for sheer luminosity, nothing beats a clear, mid-spectrum shade of orange against a white background. The colour combination can quickly develop a strobe-like effect, depending on the thickness of the lines and the lux value. Similarly sharp colour images to Persian Orange RAL 050 50 78 can be achieved with the following pure colour shades:
RAL 130 60 60 Primal green
RAL 200 50 45 India blue
RAL 260 50 40 Meissen blue
RAL 360 40 50 Parlour red